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About The GAROE Group

Built by people who
understand the game

Who we are

Recognition built from the inside out

The GAROE Group was founded by a team who have spent time inside professional sport, working with clubs and organisations, understanding how they operate, and seeing first-hand that the milestones players and staff reach are rarely marked with the weight they deserve.

We knew there was a gap. Across sport, the records exist and the milestones are reached, but there is no consistent structure behind recognising them. We built the infrastructure to change that: a managed framework that fits inside how clubs already work, without creating additional load for the staff who run them.

The result is a recognition system built on permanence: physical, personalised, presented at the moment it matters most.

“The milestones exist. The records exist. What was missing was a consistent, considered way to mark them.”

Permanent

Every recognition is a physical object, produced on metal, designed to last, and meaningful to the individual who receives it.

Managed

The tracking, design, production and delivery is handled by us. Clubs don’t need to build a process around it.

Timely

Recognition presented at the moment it’s earned carries more meaning than retrospective acknowledgement. We build around that.

Our programmes

Two frameworks. One standard of recognition.

Professional

The Legacy Programme

A structured recognition framework for professional sport careers. Players, match officials, coaches and club staff, with milestones mapped to a finish tier and presented when they are earned. Managed entirely by the GAROE Group on behalf of the club.

View the Legacy Programme →
Academy

The Academy Programme

The same principle applied to academy environments, recognising progression through youth career milestones in a way that is meaningful, motivating and permanent. Adapted to suit academy structures, age groups and club requirements.

View the Academy Programme →
Track record

Recognition delivered across professional sport

4 Clubs & organisations
worked with
70+ Plaques
produced
20+ Years combined experience
in professional sport
3 Recognition
programmes
Clubs & organisations worked with
Swansea City AFC crest
Swansea City AFC
Legacy & Academy Programme
Brentford FC crest
Brentford FC
Moments commission
Caernarfon Town FC crest
Caernarfon Town FC
Moments commission

The people behind GAROE

Founded by Olivia and Michael Eames on a simple belief: too many achievements are celebrated once, then forgotten.

Combining experience across design, business and professional football, they built GAROE to give academy journeys, long service, volunteering and career milestones the lasting recognition they’ve always deserved, delivered through the Legacy Programme, the Academy Programme and the Moments collection.

Every contribution deserves recognition that lasts.

Olivia
Eames
Founder
Michael
Eames
Co-Founder
Get in touch

Ready to bring recognition
to your club

We work directly with clubs, leagues and governing bodies across multiple sports. Whether you’re interested in the Legacy Programme, the Academy Programme, or something bespoke, we’d like to hear from you.

Make an enquiry